Dimensions of a standard business card

The standard business card size measures 3.5 x 2 inches, however, there are a number of other standards.  No one size can fit all business card designs.  For business cards, appearance is really a must so you must determine which of those business card dimensions will be most appropriate for your business.  After all, a business card carries your name and your contact details, but also your reputation and goodwill. 

I have already told you that the standard business card dimension is 3.5 x 2 inches without bleeds and 3.6 x 2.1 inches with bleeds.  But this is only the US standard.  In UK (and surrounding European countries), the typical business card size measures 3.346 x 2.165 inches (or, 8.5 x 5.5 cm).  In Australia and New Zealand, business cards would typically be slightly wider than in the UK.  They would normally have the width of 3.54 inches (or, 9 cm) and the height of 2.165 inches.

Just for your reference, a standard credit card would have a dimension of 3.370 x 2.125 inches.

However, other than traditional rectangular shaped business cards, there are many different designs and shapes.  The most common one being the round shaped business card which looks like a mini-CD or the folded card, which also serves as a mini brochure.

The business card sized mini CD is a very good idea of alternative traditional business card.  Instead of handing out a parcel of brochures and your business card, give your prospects and customers all they need on a single disk. And it doesn't have to be a conventional CD-Rom, as you can get neat half-size mini-disks, and 'business card' CDs, which are rectangular but still fit into a standard CD drive perfectly.  Both have enough storage space for at least 30MB of content, which will most likely be enough for your whole website and/or lots of product information.